Z 
Zapier
checklist Productivity · $20/mo
Agents can call tools directly — but the integration catalog is the moat.
gavel
Verdict: SURVIVED
The AI came for it and missed. The moat — workflow, data, taste, or trust — held.
Threatened by
Anthropic
Since
Nov 25, 2024
Price
$20/mo
Category
Productivity
bolt What replaced it
Anthropic — MCP + agentic tool use
history_edu The backstory
Zapier's value is 7,000+ pre-built integrations. MCP and agentic tool use let assistants call APIs directly, threatening the "connect app A to app B" glue. Zapier survived by becoming an MCP host itself and leaning on the sheer breadth of its connector library, which is expensive to replicate.