S 
Similarweb
Competitive traffic and market intelligence estimating what every website and app actually gets.
NOT REALLY
why this verdict
Keep paying — OpenAI has not replaced it
OpenAI's version overlaps, but does not finish the SEO job, so this one still earns its $199/mo.
- A named launch, not a vibe named, unlinked
- ChatGPT with browsing answering competitor research questions without a data subscription. OpenAI, January 15, 2025 — no announcement link recorded yet.
- How much of the job it covers not the job editorial call
- Parts of it. The job still needs the tool to get finished.
- Is there a free way to do it? paid only
- 3 replacements listed, all paid.
- What the call is worth $2,388/yr
- $199/mo at the entry paid tier — $2,388 a year per seat.
Reason composed from the fields above missing: announcement linked missing: free replacement listed recorded: two or more escape hatches
- Threatened by
- OpenAI
- Since
- January 15, 2025
- List price
- $199/mo
- Per year
- $2,388
The backstory
Similarweb estimates traffic, audience and channel mix for sites you do not own, using panel and clickstream data nobody else can generate on demand. A chatbot can summarise a company, but it cannot invent visit counts for a private competitor. That proprietary measurement is the entire product. AI features get added on top rather than replacing what is underneath.