N 
Northbeam
Multi-touch attribution and media mix modelling for ecommerce brands spending across many channels.
NOT REALLY
why this verdict
Keep paying — Meta has not replaced it
Meta's version overlaps, but does not finish the data & BI job, so this one still earns its $1,000/mo.
- A named launch, not a vibe named, unlinked
- Meta Advantage+ and Google Performance Max reporting their own AI-modelled conversion credit. Meta, April 30, 2025 — no announcement link recorded yet.
- How much of the job it covers not the job editorial call
- Parts of it. The job still needs the tool to get finished.
- Is there a free way to do it? paid only
- 3 replacements listed, all paid.
- What the call is worth $12,000/yr
- $1,000/mo at the entry paid tier — $12,000 a year per seat.
Reason composed from the fields above missing: announcement linked missing: free replacement listed recorded: two or more escape hatches
- Threatened by
- Meta
- Since
- April 30, 2025
- List price
- $1000/mo
- Per year
- $12,000
The backstory
Northbeam blends click data, first-party pixel events and media mix modelling to tell brands which ad actually produced a sale. Ad platforms increasingly report their own AI-modelled attribution, but every platform naturally claims the same conversion. That conflict of interest is exactly why an independent measurement layer exists. Owning cross-channel data the platforms will not share is a real moat.